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MELI is Hiring Marketing Officer

About Muslim English Language Institute:
We and Our Inspiring Story!
About MELI
Thriving in the industry for nineteen years, our team consists of over five hundred employees who possess high professional expertise and strive to specialize in a single field; English language. Our vision is to enable a maximum number of people to speak the international language, the international way. With English being the lingua franca of today’s world, we take pride in specializing in teaching the language.

Job Summary:
The Marketing Officer at Muslim English Language Institute (MELI) is responsible for attracting and persuading individuals through social media platforms to join MELI. The ideal candidate will possess exceptional marketing and sales skills, as well as the ability to influence and engage with potential students effectively.

Responsibilities:
Social Media Engagement:
• Assist in creating engaging and persuasive content for MELI's social media handles.
• Target individuals who engage with our social media posts and encourage them to join MELI.
• Continuously monitor and respond to inquiries and comments on social media platforms.
• Build a strong online presence by actively participating in relevant online communities and forums.
Student Conversion:
• Interact with online walk-ins and provide detailed information about MELI's programs and offerings.
• Conduct online counseling sessions to understand the needs and goals of potential students.
• Persuasively communicate the benefits of joining MELI and address any concerns or objections.
• Guide potential students through the application and enrollment process.
Relationship Building:
• Develop and maintain relationships with potential students to nurture leads and increase conversion rates.
• Collaborate with the admissions team to ensure a seamless transition from counseling to enrollment.
• Adherence to MELI policies and procedures to ensure a smooth and productive working experience.
• Undertake any other duties as assigned by the AAM and Marketing Manager.

Job Requirements:
• Bachelor's degree in marketing, communications, business, or a related field.
• Proven 2 years of experience in marketing, sales, or counseling roles, preferably in an educational setting.
• Excellent written and verbal communication skills.
• Strong knowledge and understanding of social media platforms.
• Ability to create persuasive and engaging content that resonates with the target audience.
• Outstanding interpersonal skills with the ability to build rapport and trust with potential students.
• Self-motivated and driven to achieve targets and meet deadlines.
• Familiarity with online communication tools and platforms.
• Possess qualities of humility, maturity, respectfulness, honesty, and integrity.
• Excellent written and spoken English skills.
• Have command of both National Languages (Dari & Pashto)

Submission Guideline:
Respected Applicants, please visit the link below and fill in the required information.
https://forms.gle/5NWZDy9z7hKvPwwcA

Close date: 2023-09-22

Please note that only shortlisted applicants will be contacted and called for a test/Interview.